Gordon David – Stories That Change People

How to Tell a Story that Helps People Change

It was David Gordon that ‘cracked the code’ on Milton Erickson’s storytelling

Milton would tell someone a story, assign a task, (or send them out to climb Squaw Peak)…
…and this would lead them to change.

Now you can learn how to do the same.

There is tremendous power in a well told story.  If I’m in the middle of a personal crisis or am
facing an important decision and you are able to tell me a story that is close to mine you have my complete attention.  For me… Your story can become a Metaphor.

David Gordon first made his reputation in NLP with his work in the area of metaphors.
He’s been involved in NLP from the start and has helped create and shape the field of NLP for over 30 years.

David’s primary contributions to the field have been in the use of therapeutic metaphors and modeling….inspired by his work with Milton H. Erickson.

“Stories that Change People” is the recording of a live workshop
with 9 cds and a booklet…

In this systematic training you’ll join David as he leads you through his complete five-day metaphor workshop.

You will

• Develop a thorough background in the use of metaphor
• Learn how to create your own metaphors both for individuals and groups.
• Learn how to use simple similes, aphorisms, and analogies and
• Be able to create and deliver therapeutic metaphors

Besides the many wonderful stories David tells as part of the seminar, he demonstrates a metaphor intervention with a client using information gathering through three metaphors.

Metaphors are a very effective and subtle tool…
You can help others shift their Perceptions and Experience
You can make shifts in submodalities, time frames, representational systems
and more…

And Helping others change by telling Stories and Metaphors is
Empowering because you can

• Subtly and elegantly help others change
• Bypass resistance
• Work on an unconscious level
• Calibrate responses

Gordon David – Stories That Change People