This is the hot seat workshop seminar that John did in in Reno Nevada 2007. It a small intimate group of some pretty well known names and some unknowns. The names you know are.

John Carlton of course

Dean Jackson – This guy pops up everywhere. I have met him several times. He is a real smart guy.

Harlen Kilstein – Copywriter

David Deutsch – BoardRoom Copywriter

Lauri Morgan Ferrero – Red Hot Copy